Redesigned a data storytelling platform on pandemic-related social inequalities in NYC. As PM and UX designer, I led the revamp of site architecture, visual identity, and interactive data visualizations. Improved bounce rates and user engagement by simplifying navigation, enhancing emotional resonance, and clarifying the link between income and mortality through accessible, research-backed visuals.

A climate storytelling site built to demystify green roof adoption and empower NYC tenants to advocate for urban sustainability. Led UX design, frontend development, and interactive visualizations with a teammate. Developed the site using Readymag, Spline, and Leaflet, based on user research, expert interviews, and real-time city data.

An e-commerce app reimagining the sustainable beauty shopping experience. I led product research and UX design to create a platform that simplifies decision-making for eco-conscious consumers through transparent certifications, trust-building UI, and gamified incentives.